
Likewise, the overall quality of the instruments while good don’t quite compare to the bigger brands. Then there are some brands such as Young Chang, Nordiska, and Baldwin who sell pianos for much cheaper. In addition to that, they have artist programs, endorsement deals with leading performing arts centers, and exclusive contracts. They own a significant portion of the piano market and fetch some of the more expensive prices for their pianos. Some of the most respected piano brands on the market are Steinway and Yamaha. Likewise, if it’s a piano maker known for making terrible instruments, the value will be less. If the piano is being purchased used on the secondary market, it may fetch several thousands more than another piano because of the label alone.

Because of that, prices for certain pianos will always be higher than others regardless of the age and condition of the instrument. People associate a certain quality in performance and craftsmanship with certain piano brands. It’s the same in the piano business, as branding speaks highly to an instruments reputation. Like any product, the name on the label matters. Let’s start by discussing how piano branding and marketing affect prices. With that knowledge, it’s much easier to walk into a piano showroom or private seller and purchase an instrument. Brandīefore purchasing any piano, it’s important to understand the various factors that affect the price. This piano price chart shows the average cost for uprights, baby grands, and concert grands from each company. Here is a helpful pricing guide below of the 11 most popular piano brands. There is a lot of information to consider before making the purchase.

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